Once a piece of Content is approved and published, News Digests will be sent to Subscribers based on their delivery settings, and the Content included in the Subscribers' News Digests will be based on their interests.
To learn more about approving Content or the Approved Content Hub page, check out these articles.
Content Distributed Automatically
Once Content is on the Approved page and is eligible to be sent out, Broadcast distributes Content automatically based on Subscriber delivery preferences. This means you can’t control when Content is sent out.
You can view a Subscriber's delivery preferences inside their Subscriber details pop-up modal. Depending on whether or not the Subscriber has gone through the personalization process, the News Digest sending date, time, and frequency will vary.
Personalized: Subscribers who HAVE gone through the personalization process in their Welcome Email will be sent their News Digests based on the delivery day, time, and frequency they selected. If a large chunk of your Subscribers are personalized, they will most likely be getting their News Digest Content at different times of the day and in different frequencies.
Non-Personalized: Subscriber who have NOT gone through the personalization process in their Welcome Email will be sent their News Digests based on the delivery day, time, and frequency set as your Instance's default. The default for your Instance can be seen and edited inside Settings > News Digest.
Subscriber Content Is Unique
Along with automated delivery of News Digests, the Content in each Subscriber's News Digest is based on their interests and the Content's Distribution Settings.
Subscriber Interests
The Content pulled into each Subscriber's personalized News Digest is based on their weighted Categories of interest. Broadcast will personalize each News Digest based on the Subscriber's implicit and explicit Category interests.
To learn more about how News Digests are created, check out this article.
Distribution Settings
Depending on the Posting Priorities set for specific pieces of Content, some Content may go to everyone inside their News Digests regardless of the Subscriber's interest.
To read more about Content Distribution Settings, check out this article.
If you have any questions at all, please don't hesitate to reach out to us at support@cerkl.com or use the support Chat toward the bottom right-hand corner of any cerkl.com page.