Your Blast Controls give you the ability to customize certain defaults for your Blasts.
To access your Blast Controls page, go to Blasts > Controls.
On the Blast Controls page, you will see the following default style options: Color Defaults, Text, Button, Footer, Personalization Fields.
Please Note: Once you finish making changes, you must click the Save button (located in the top right corner of your screen) to save your new Blast defaults.
You have the option to set 6 default colors that you can easily access when creating a Blast. To set these default brand colors, you can use the color picker or enter a hex code.
You have the option to customize your font family to a font of your choosing using the drop down menu. You can also customize the default link and text color by entering a hex code for each.
Customizing the font family, link color, and text color allow you to easily set and use these defaults to ensure your communications look official and fit your company’s brand.
You can create a customized default button for use in all of your Blasts. You can change the text and button color using hex codes, alter the padding of the button, and determine how round the button corners are.
When it comes to editing your footer, External and Internal Organizations have different options available to them:
BOTH Internal and External have the option to turn on/off the Profile Image and all Social Links in the footer of their Blasts.
Internal Organizations have the option to turn off the footer in their Blasts because their company owns all the emails they are communicating to.
External Organizations do NOT have the option to turn off the footer in their Blasts because the information in the footer is required by law to be there for external accounts sending to email addresses they don't own.
Fallback personalization fields contain default information that is used in personalization fields when a Subscriber does not have valid account information.
Below is an example of why it is important to set fallback personalization fields:
EX: I am sending a Blast and using the subject line: "We have some important news for you *|FULLNAME|*."
Every Subscriber WITH a first and last name in their account information will have their full name in the subject line of the Blast they receive.
Every Subscriber WITHOUT a first and last name in their account information will have a blank space where *|FULLNAME|* would be in their subject line.
To learn how to add personalization fields to your Blast, check out this article.
On the Blast Controls page, you will be able to suppress Blast auto-replies, toggle Sender Proxies on or off, and edit your list of available senders.
Please Note: Once you finish making changes, you must click the Save button (located in the top right corner of your screen) to save your sending options.
To the right of Suppress Auto-Replies, you can toggle this option on or off depending on whether or not you would like to suppress the automatic replies, such as out-of-office replies, in response to your Blasts.
To read more about suppressing these replies, check out this article.
You have the ability to set predetermined Sender Profiles for the Blasts you send out.
If you have Sender Proxies toggled OFF: Any user creating a Blast can edit who the Blast is sent from and what the reply-to email is.
If you have Sender Proxies toggled ON: When creating a Blast, users can only choose from a set list of Sender Profiles, which are created by those with the Blast Controls permission.
To learn how to use Sender Proxies, check out this article.