For Subscribers who have not yet personalized via the Welcome Email or their preferences page, personal interest profiles can still be built based on the stories they interact with regularly. To learn more about your subscriber data regarding interests and categories, please review: Categories Explained.

The settings for this can be adjusted for all non-personalized subscribers from your GDPR Settings. To find your GDPR Settings, go to Audience > Controls, then scroll to the bottom of the page. Click the GDPR Settings link to review.

After you click the GDPR Settings link, a pop-up window will appear with four options to choose from, providing different privacy levels for your Subscriber’s default personalization:

Each Subscriber will have a personalized experience based on their explicit and implicit interests, and Insights will be tracked.

Subscribers can personalize through the personalization process and Insights will be tracked, but there will be no personalization based implicit interests.

Subscriber experience will be personalized based on implicit and explicit interests, but no Insights will come from these experiences.

No personalization will be added to a Subscriber’s experience and no Insights will be tracked.

You must have the consent of your Subscribers to update these settings. If you do, after you select a default privacy level, check the box to the left of “I have the consent of all my subscribers to update their privacy settings.”

When you are finished, click the Update button of the pop-up window to save your settings.

If you have any questions at all, please don't hesitate to reach out to us at support@cerkl.com or use the support Chat toward the bottom right-hand corner of any cerkl.com page.