We know your Audience isn’t one-size-fits-all, so we’ve come up with a flexible way for you to manage the types of messages Subscribers receive from your Instance.

Opt-in Status reflects the delivery status of your Subscriber(s). There are four different statuses:

  1. Email Blasts & News Digests: Receive BOTH Blasts and News Digests.

  2. News Digests Only: Receive ONLY News Digests.

  3. Email Blasts Only: Receive ONLY Blasts.

  4. Unsubscribe: Remove the Subscriber, so they are no longer be an Audience Member in your Instance and will not be sent Blasts or News Digests.

While importing Subscribers using the Import List functionality, you can set the Opt-in Status of the Subscribers on your list.

To learn more about selecting the Opt-in status while importing an Audience list, check out this article.

To modify the Opt-in Status of a Subscriber after they've already been imported, follow the steps below.

  1. Go to Audience > Subscribers.

  2. Search for the name or email of the Subscriber you want to modify the Opt-in Status for.

  3. Check the box to the left of their name, and the Set Opt-In Status button will appear on the screen.

  4. Click Set Opt-In Status.

  5. Select the desired Opt-in Status from the drop down menu.

If you have any questions at all, don't hesitate to reach out to us at support@cerkl.com or use the chat bot in the bottom right-hand corner of any cerkl.com page for a quick answer.

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