To get down to the specifics inside of your insights, you can narrow down almost every result using using the Date Filter or the +Filter button.
Date Filter
The Date Filter is based on when subscriber engagement occurred (such as opens, clicks, or other interactions) across all Insights pages and Dashboard blocks. Most reporting data is available for up to 18 months from the current date.
Preset date selections include:
Today
This Week - Starting with Sunday of the current week.
Last Week
This Month - Starting from the first of the current month.
Last Month
This Quarter - Starting from the first day of the current quarter.
(Quarters: Jan 1st -March 31st , April 1st - June 30th, July 1st - Sept 30th, Oct 1st -Dec 31st.)Last Quarter
This Year - Starting from the first day of the current year.
Custom Range - Select from a calendar the start date to an end date, or type in the date in the Date Range matching the format: MM/DD/YYYY - MM/DD/YYYY
Some graph reporting options are limited to the last 90 days. This is because of data is presented depending on how far back you are looking:
Data within 90 days is presented based on your browser time.
Data after 90 days is presented in UTC.
Note: Other than Today singular days are not selectable. At least 2 days by be selected to apply the calendar selection.
Data Filter
The +Filter menu provides different options on each of these pages pertaining to the specific type of insight. See below for more information about which options are available.
Blasts
Overview & Metrics
Filter | Function |
Targeted Segments | Narrow results to Blasts that were sent to Segments selected in the Blast Audience Builder. |
Campaigns | Narrow results to Blasts that are a part of a specific Campaign. |
Sender Profile | Narrow results to Blasts that were sent using select Sender Profiles |
Send From | Narrow results to Blasts that were sent from a specific Email Address |
Blast Creator | Narrow results to Blasts that were created by a specific Team Member. |
Targeted Categories | Narrow results to Blasts that were sent to select Category Interests in the Blast Audience Builder. |
Audience
Filter | Function |
Segments | Narrow audience results to those who are part of a specific Segment, whether or not the Segment was used when sending the Blast. |
Audience Status | Narrow audience results to those with a specific status: |
Content
Overview
Filter | Function |
Targeted Segments | Narrow results to Content that has select Segments selected in its Distribution Settings. |
Campaigns | Narrow results to Content that is a part of a specific Campaign. |
Targeted Categories | Narrow results to Content that are tagged with select Categories. |
Content Creator | Narrow results to Content created by a specific Team Member. |
Priority | Narrow results to Content that is set to a specific Priority: Normal, Top Story For Everyone, Required for Everyone. |
Content Type | Narrow results to Content based on type: Story, Link, or Event. |
Authors | Narrow results to Content set as from a specific Author. |
Source | Narrow results to Content that was generated from one of your Sources. |
Metrics
The above Overview Filters are listed, as well as these two additional filters:
Filter | Function |
Push Alert | Narrow results to Content that had Push Alert enabled. |
Channel | Narrow results to only display based on the engagement on the Channel selected. |
Audience
Filter | Function |
Segments | Narrow audience results to those who are part of a specific Segment, whether or not the Segment was used when creating Content. |
Personalized | Narrow audience results to those Subscribers who are Personalized or not. |
Audience Status | Narrow audience results to those with a specific status: |
Channel | Narrow results to only display based on the engagement on the Channel selected. |
Channels
Filter | Function |
Campaigns | Narrow results to Content that is a part of a specific Campaign. |
Content Type | Narrow results to Content based on type: Story, Link, or Event. |
Categories
Filter | Function |
Segments | Narrow results to only those for Subscribers who are part of a specific Segment, whether or not the Segment was used when creating Content. |
Personalized | Narrow results to only those for Subscribers who are Personalized or not. |
Category Source | Narrow results of Categories based on their origin: Organization Categories or Other. |

