As for the first newsletter, the stories will be chosen based upon the stories that are most viewed by your other subscribers - i.e. the most engaging content your Cerkl has to offer!

After the first newsletter - assuming the subscriber clicks on a story or two in the first email - , Cerkl will immediately begin tailoring your newsletter to the subscriber's interests. Cerkl has machine learning software just like Netflix and Amazon - so even if your subscribers don't personalize their profiles or content, Cerkl will personalize it for them!

If you have any questions at all, don't hesitate to reach out to us at support@cerkl.com! Or use the help bot in the bottom right hand corner of any cerkl.com page for a quick answer.

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