The click-thru rate can be calculated by dividing the number of total clicks by the number of total opens! Here's a simple equation for our visual learners:

Here are some tips for increasing that click-thru rate!

And here is a helpful chart to help you compare your statistics to other Cerkl's as well as national averages.  

If you have any questions at all, don’t hesitate to reach out to us at support@cerkl.com! Or use the help bot in the bottom right hand corner of any cerkl.com page for a quick answer.

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