As you may know about our machine learning and artificial intelligence capabilities, Cerkl knows your subscribers' explicit and implicit interests. Subscribers select their favorite categories when they personalize their newsletter experience (explicit interests), and they open and click on certain material which they may not have indicated during the personalization process (implicit interests).

Learn more about individual subscriber metrics here.

If you have any questions at all, don't hesitate to reach out to us at support@cerkl.com! Or use the help bot in the bottom right hand corner of any cerkl.com page for a quick answer.

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